WordPress is the most popular way for people to create websites or blogs. It contains loads of different features, with one of the best being the series of plugins you can use on your website. Plugins are little pieces of software that can be used on your website to deliver various extra features and insights. There are literally thousands to choose from, but the four below are your must-have plugins for 2022:
As the name alludes to, SEMRush is all about improving your search engine marketing game. For a blog, this is utterly crucial as most of your traffic comes from online searches. SEMRush gives you a powerful tool to learn more about keywords and how you can improve your SEO and PPC strategies. It also lets you see what your rivals are doing, so you can adopt a similar approach, them improve it!
A classic WordPress plugin, yet one that a lot of people neglect. With WPForms, you have something that lets you create simple contact forms to place on your website. Having them at the bottom of every page ensures that visitors have an easy way of getting in touch with you. This could mean that people inquire about any services you offer, but it’s also an easy way for potential sponsors to get in touch. Plus, WPForms includes a MailChimp addon that can help you collect contact details to form a mailing list, which further enhances the marketing potential of your site.
There are loads of eCommerce plugins available on WordPress, but WooCommerce is the most popular of all. In essence, adding this plugin to your blog will let you create an online store. Naturally, the benefits of this are clear to see – it’s another avenue to generate income from, which is crucial when running a blog. Plugins like WooCommerce can be a bit hard to manage, which is why some bloggers invest in WooCommerce hosting services. As well as making stores faster, this can optimize your blog to make the whole thing run a lot smoother and be more appealing to your audience.
SeedProd is a drag and drop page builder for WordPress that lets you create excellent landing pages in just a few minutes. You don’t need to know how to code, and you don’t have to hire a developer to do anything for you. Instead, there are loads of landing page templates that can easily be edited to make your website look as good as possible. As such, you can provide excellent and relevant landing pages when people visit your site. Providing relevant landing pages can be key to helping you convert traffic.
The key to a good WordPress site is optimizing your use of plugins. You want to avoid plugins that don’t provide any extra benefits. Instead, opt for ones that deliver something new and different to your site. Each of the ones above will do exactly that. Whether it’s the ability to start an online store, the chance to create landing pages, the option to view your SEM performance, or the ability to create forms – they all serve a purpose that will make your website better!